A Passion for Productivity with Jessi Freitag of Startup CPG Podcast

People connect with a story far more than a tool. Joining us in conversation today is Season 3 host of The Startup CPG Podcast, Jessi Freitag, who specializes in helping people to leverage the power of digital systems to promote productivity and success. 

A multi-passionate coach, podcaster, and CPG expert, Jessi is here to share her story of promoting efficacy in the world of CPG by sharing her first-hand experience. While many people have great ideas and go as far as to start their projects, far fewer follow through and bring them to completion. 

Jessi’s secret sauce involves asking questions, building authentic connections, and capitalizing on the power of storytelling. If you’re looking to improve your output, stay connected, and motivate those around you, you can’t afford to miss today’s conversation. 

Key Points From This Episode:

  • Jessi’s portfolio of passions and how each informs her work at The Startup CPG Podcast, Iroh’s Corner, Liv Bar, and Boyle Brands.

  • Leveraging the power of storytelling to motivate people.

  • How building authentic connections with people leads to great opportunities.

  • The integral role of well-placed systems to ensure movement towards your goals.

  • What is required for a Podcast to succeed and how that applies to all of life.

  • Learning to ask the right questions to extract useful information.

  • Tools Jessi built for CPG: Warehouse and 3PL Fulfillment Database, and Freight Provider Database.

  • How Jessi consults with individuals and businesses, connecting them to digital tools to organize information and maximize productivity.

  • The three different areas Jessi’s certification work entails at Boyle Brands.

  • Outsourcing tasks that fall outside of your zone of genius.

  • Jessi’s advice for navigating a changing world.

Tweetables:

“I think there’s plenty of space in the podcast world if you stick with it!” — Jessi Freitag [0:34:12]

“I am very passionate about finding people a manufacturer that is going to be a good fit, after seeing the back end of the process. I’m a certification nerd so I love working on all those sorts of projects.” — Jessi Freitag [0:52:30]

“Celebrate their successes and then stay on your path and keep building the habits that are going to make your business valuable long term.” — Jessi Freitag [01:01:40]



Check Out Products We’ve Featured…

Modern Species

A sustainable brand design agency helping better-for-the-world brand launch, evolve, and grow to scale their impact.

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